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Communications experts working with organizations and companies for whom social and environmental issues are essential to their identities.

Archive

Mar
21st
Mon
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Jan
27th
Thu
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Save the Children UK’s latest campaign. Compelling messages and creative. Well done.

Save the Children UK’s latest campaign. Compelling messages and creative. Well done.

Jan
6th
Thu
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Congratulations to Karen Finney who’s being considered for White House Press Secretary . We’re immensely honored to have her as one of Global Change Network’s team members!

Congratulations to Karen Finney who’s being considered for White House Press Secretary . We’re immensely honored to have her as one of Global Change Network’s team members!

Sep
21st
Tue
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New Girl Effect video just premiered at Clinton Global Initiative 2010. The Clock is Ticking - Check it out!

New Girl Effect video just premiered at Clinton Global Initiative 2010. The Clock is Ticking - Check it out!

Jun
8th
Tue
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Melanne Verveer, US Ambassador-at-Large for Global Women’s Issues at the Women Deliver conference.

Melanne Verveer, US Ambassador-at-Large for Global Women’s Issues at the Women Deliver conference.

Apr
14th
Wed
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Big news: For the first time in more than 20 yrs, maternal mortality has declined. Reasons for the improvement are lower pregnancy rates in some countries; higher income, which improves nutrition and access to health care; more education for women; and the increasing availability of “skilled attendants” at births.

Big news: For the first time in more than 20 yrs, maternal mortality has declined. Reasons for the improvement are lower pregnancy rates in some countries; higher income, which improves nutrition and access to health care; more education for women; and the increasing availability of “skilled attendants” at births.

Mar
8th
Mon
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Jan
15th
Fri
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Jan
10th
Sun
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Dec
11th
Fri
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Nicholas Kristof’s Advice for Saving the World
“What would happen if aid organizations and other philanthropists embraced the dark arts of marketing spin and psychological persuasion used on Madison Avenue? We’d save millions more lives.”
It works. From our years at global advertising agency, DDB, we saw first-hand how consumer marketing techniques could effectively move social and environmental issues into the mainstream.

Nicholas Kristof’s Advice for Saving the World

What would happen if aid organizations and other philanthropists embraced the dark arts of marketing spin and psychological persuasion used on Madison Avenue? We’d save millions more lives.”

It works. From our years at global advertising agency, DDB, we saw first-hand how consumer marketing techniques could effectively move social and environmental issues into the mainstream.